Humour me, I’ll get around to dogs in a minute, just for now try to think of the epitome of a British heritage brand. The single branded product that best sums up the traditional qualities of the inhabitants of the British Isles. I’m willing to bet that some of you thought of Land Rover.
Those who move in higher circles, or possess a vivid imagination, might have said Bentley or Rolls-Royce. The cooks among you might have hit on Coleman’s mustard, Bovril or Lea and Perrins Worcestershire sauce. The drinkers might have come up with Gordon’s gin, Mackeson, your favourite real ale, or just about any Scotch whisky brand.
Asked the same question I would say Barbour, the waxed jacket people...